LuAnne Bell from Blue Atlas Interactive:
Web or native smartphone app?
What is the difference? Did you download from the phone’s App Store …
Do you need a native app?
Where is your audience?
Has the audience standardized on a particular phone?
Web Apps provide:
No downloads required
No phone manufacturer approval process
If feature addition is frequent then web app is easier to update – no downloads required
- b-2-b or b-2-c?
- who is the audience?
- do I need to use special features eg. Camera
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