Thursday, September 18, 2008

Web 2.0 Expo and Interop - Up front

September 18th, The big key notes kick off in a few minutes at the Web 2.0 Expo.

Interop and Web 2.0 are coming together for today's key notes.

Tim O'Reilly

His theme is "Web meets world"

People are experimenting at the edges. These experimenters are moving to the physical. eg. Bug labs. Sensors and ambient computing is going to drive computing especially in Web 2.0 in the Enterprise.

Check out laundryroom on twitter

Think about it. We can watch the track of storms. It is no longer a case of watching on TV.

Every camera is becoming a sensor. Photosynth is building 3d models from our photos. Geo location via GPS is being included in digital photo information when uploaded to Flikr and elsewhere.

Whrrl is an example of building a social network using your phone to discover others near you.

The difference between phone companies and Web 2.0: The phone company doesn't give you real-time information based on your data. eg. You can't annotate the phone book.

Google is autonomic. Their computers learn automatically from how people are interacting with their services.

"Enterprise 2.0 should be about letting users enter your back office."

Data locked up in an enterprise is the real value. Much of it is user generated data. Yet many companies transcribe that data. Why? This ties back to Jason Freid's comments yesterday.

Are we in a reality bubble? We are back to throwing sheep. Are we working on the right things?

What strategies are robust - regardless of the possible scenarios. The best strategy is to "work on stuff that matters." Do it because you love it! Garry Vee is right! Is he telling me that HealthCamp is the right thing to do?

The O'Reilly mantra - "Create more value than you capture"

Is this what went wrong on Wall Street? They ignored this mantra.

Pascal's Wager - The new version of this wager. Assume that the world is going to hell. If we work on stuff that matters then we may make things better.

Referring to climate change (Al Gore's Inconvenient truth) and a new film "A crude awakening"



"Great Challenge = Great Opportunity"

"Big, Hairy, Audacious goals"

Like "Organize the world's information" or a "Pc in every home"

"Are we done yet?" No way!

Tim signed off with The man watching

"When we win it's with small things,
and the triumph itself makes us small.
What is extraordinary and eternal
does not want to be bent by us."

Tim signs off with urging everyone to register and vote.

"Bad politicians are elected by good people who don't vote"

Clay Shirky

Information overload. For 15 years we have been reading the same story. Why is it such a big surprise? Why is it still an issue?

Guttenburg injected information abundance in to life outside of universities. Information overload stretches back to those early days. Printing had risks. Would the books sell?

The answer was to make the publisher responsible for quality. Select what sells. This is how publishing still works.

The Internet changed the world. Post Guttenburg economics apply. There is now no need to filter for quality because the cost of publishing has gone through the floor.

We will always have information overload. The issue is filter failure.

On some days Spam explodes. But this indicates that our normal filter mechanisms fail.

All filters are temporary. You can't filter and forget. You have to re-tune on an ongoing basis.

This is a general system design problem. [We are seeing this problem with Twitter as it scales]

The example he quoted was "changing the status of a relationship on Facebook"

Managing your privacy preferences is an unnatural act. Facebook has the best controls but people still don't understand it.

We used to have a personal life. No longer. Privacy was based on the inefficiency of information flow. The Internet has changed that.

Chris Avenir's case on Facebook was another example.

"If you have to make a choice you are going to make the wrong choice"

Facebook is different from what has gone before.

"Small groups defend against free riders" Online groups are less effective at this.

The fight is over access to flows. We have to rethink the institutional model. We are breaking the systems we have.

We are heading for a new challenge. It is a mental shift. A different view of the world.

"If you have the same problem for a long time maybe it is not a problem - it is a fact"

We need to design new filters. Our existing filters have broken for structural reasons. Tweaking will not work.

We need to rethink social norms. We have to ask ourselves "What filter just broke?"

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