Monday, March 21, 2011

@health2con Health 2.0 101 From User Generated Content to Consumer Generated Vitality

More from the Health 2.0 Spring Fling in San Diego.

This is basic stuff for people familiar with Web 2.0.

Health 2.0 - built on Web 2.0 and User Generated Content

Platforms not software
Software as a Service
Data sources get richer the more people use them (crowd sourcing)
Users as Co-Developers.
Harness Collective Intelligence
The Long Tail and Customer Self Service
Software above the level of a single device
Lightweight User Interfaces
Easy Development Platforms

An example of Yelp integrating Google Maps and OpenTable.
Why don't we have this in HealthCare.
Health 2.0 - Social Software and lightweight tools that promote collaboration between stakeholders Matthew H and @HealthyThinker

All the constituents focus on Health Value.. improving safety, efficiency and Quality in health care - Scott Shreve

And of course the Ted Eytan definition of Health 2.0 as participatory HealthCare. A definition at the heart of HealthCamp.

Health 2.0 . Personalized Search, Communities, Intelligent Tools, Integration of Data with content.

Patients guiding their care.

Interesting Health2.0 is at intersection of Search, social and tools

[Ed: I want the EOB to be a feed to a Tripit for Health and help us derive meaning from this obsucre useless document.]

Intelligent Communities - The Patients Like Me example.

Patients have access to other fellow sufferers and evaluate the impact of different treatments. Data mixed with social create powerful tools.

DoubleCheckMD uses search to access detailed side effect and symptom data more quickly and effectively than doing this manually.

The Next Phase:
- Integration- Data utility layer
- more data types
- un-platforms

User generated Health care -> Consumers connect to providers -> partnerships to reform delivery -> Data Drives Decisions & Discovery

Data: Individual, Population and Reference Data.

Data needs a tool layer to create a utility layer. Permissions, Identity and Authentication is an important component of this layer.
Un-platforms as a series of loosely connected "mashed-up" services to form composite applications.

mHealth is too limiting. It is not just mobile phones. We will see an explosion in the number of devices and sensors.

First Life Research is pulling data from thousands of sites to get data far richer than what can be derived from clinical rials.

Integrated data takes crowd sourced data and data from many sources to create new information.

Q: How many businesses are good businesses? (from a VC)
- initially the question was "what is the business model"- Now seeing incubators forming to nurture ideas to adoption.

Q: Do We Care?
- We don't know which companies will have an impact (lower cost, change behavior , etc.)
- No line item on Medicare budget to fund paying for these improvements.
- The move to ACOs (Accountable Care Organizations) will open opportunities to get new methods adopted.
- Meaningful use and ONC money is driving the construction of bridges from EMR to Patients.

We need another term for Medication "Adherence". Non-compliance is a guilt trip that may not be valid.

Q: Is there a Database of Health 2.0 Applications.
- Health 2.0 is tracking about 1200 companies but pace of development is too fast so unveiling a submission process.

We need a Mashable-type Matrix for Health Apps and APIs.

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