Jonathan Richman of Possible Worldwide:
IBM held up as a harbinger of Health/Pharma change.Check out IBM's history in Who says Elephants can't dance.
Pharma such as Lilly and Pfizer have outsourced Research & Development.
Last year the industry spent $60B on R&D to create 20 drugs.
Small innovative companies can create new drugs at much lower cost.
Pharma looking to evolve towards solutions. This results in things like Glucose meters integrated in to cellphones.
Lots of companies have programs to support their drugs. eg. adherence programs.
Vitality Glowcaps gets a shout out. Why didn't pharma create this?
Digitizing data is a massive opportunity. Who will combine and curate this data. Is this a space in which Pharma can play.