After a great lunch time talking with different people about HealthCare and HealthCa.mp
The trigger question for this session: How do you get past the first user and scale your idea/product/service?
"Product market fit is what matters at the end of the day" - Tara Hunt.
Check out TechSoup - a resource for non-profits: http://home.techsoup.org/pages/default.aspx
Also NetSquared - http://www.netsquared.org/share?cg=slider
SEO - increases traffic but conversion can be really low.
Reduce the barriers to engagement. Easy on ramp. Easy sharing.
Growth isn't the only success metric. Check out the book: small giants.
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Tara's guide to setting your target:
- Who is my customer (ONE person)?
- Why would they give a hoot?
- What is your ONE core metric of success?
- What are 5 things I can do TODAY to get there?
Then work out what is the MVP - What is the Minimum Viable Product?
Some of the participants at this session: